Definition: The marketing practice of creating a name, symbol or design that identifies and differentiates a product, service or person from others.
An effective brand strategy gives you a major edge in increasingly competitive markets. Your brand is your most valuable intellectual property. It represents your business’s identity, enhances your culture and extends your value proposition. SWARM Strategy segments it's value into three key areas: Brand, Demand and Expand. We are able to build a strong dynamic real-world dynamic brand that drives demand and inevitably expands. Make contact and we'll start by talking about what's possible for your brand.
In our view, the opposite of mindless expansion is sustainable growth—that is, growth that continues and builds on itself. Sustainable growth is growth that you can maintain without twisting yourself into a pretzel each quarter to make your numbers - Growth that favour simplicity over complexity.
Fresh, innovative opportunities rarely fall within the established lines of a company’s organisation. This is where an external strategic partner with critical experience and actionable marketing knowledge opens you to new and unprecedented outcomes.
In our experience having a critical perspective of your target market or their needs in an innovative way can become a powerful engine for growth. Regardless of your industry, SWARM Strategy can provide the innovative and disruptive perspective you need for real growth. Book in a Free Consult Today!
Work In Progress;
Digital marketing / Legacy media marketing (TVC, Print, Radio, etc.) / Lead generation / Media Buying / Budget allocation advice / Rebranding / Brand Language formation / Brand Strategy Sessions / Naming Strategy / Marketing Plans / New product launch strategy / Social Media Marketing / Search Network Marketing (Adwords, Display, etc.)